Jason Pafundi Trueline Portland Maine

Trueline Spotlight: Once a Writer, Always a Writer

Reading Time: 3 minutes There was a time when Jason Pafundi wasn’t writing stories about loved ones or even people he just met.  But that ended by the time he was 10 and the rest is a tale that’s unwound from coast to coast.  Pafundi, a Trueline staff writer and digital content strategist, brings to his roles a direct manner, an undying love for the New York Mets, New York Knicks and the Washington Football Team, and a journalism career that began…

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What is a Content Marketing Strategy?

What is a Content Marketing Strategy?

Reading Time: 5 minutes One of the questions we’re asked most often is, “What is a content marketing strategy?” This is usually followed by “Do I need one?” We at Trueline love to answer both of these questions. A well-conceived content marketing strategy is the best thing a company can do to build brand awareness and increase sales. Content…

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